Why the Personal Touch Matters

We all know that AI can do a quick job in editing or even ghostwriting. The writing would probably be correct, and it would read fluently.

But… Would it reflect your voice and intention, or will it have become perfectly generic? It would, to me, have defeated the purpose for taking the time and effort to actually write something that is uniquely in your voice, from your expertise and your knowledge.

A human editor/ghostwriter, such as Liesl-Anne at https://www.majesco.co.za, will take time, ask questions and get to the heart of your intentions, your ultimate aim, and deliver it with efficiency, while keeping what makes the ideas, flow, and objectives, uniquely yours.

Surely that is the aim of really good writing, edited well and presented as something that belongs to you?